Interview with a Wedding Florist

12/07/2018

Interview with a Wedding Florist

I thought it might be helpful to you, if I put a few questions to a wedding florist (who also happens to be my favourite wedding florist EVER, The Topiary Tree in Hanford).  I hope it helps!

 

Tell us a bit about yourself and your company

I started working as a ‘Saturday Girl’ in The Topiary Tree Florist at just 15 years old and as a school girl worked during school holidays to earn some pocket money. After studying A Levels in Textiles, Art & Design, it was my intense eye for colour and texture along with acquired skills and cut flower knowledge that captured my imagination and creative ideas to become a florist.
The Topiary Tree Florist in Stoke-on-Trent was established over 17 years ago by the fabulous Rose Edge, her commitment to creating beautiful floral design for all occasions has never wavered and her creative skill and innovative designs have made The Topiary Tree one of Staffordshire’s most highly regarded florists.
The shop is now owned by myself, a florist in my own right, who was inspired by Rose at an early age. With passion, enthusiasm, and endless creative ideas The Topiary Tree assures the very best attention and personal service and continues to have an enviable reputation with a small and dedicated team of florists.

How did you get into wedding florals?

17 years ago Rose and her team of florists all had a passion for wedding designs. It took many years of attending wedding fayres and becoming one of the most desired exhibitors and cat walk florist! 10 years ago a brand new wedding venue opened and we fell in love with The Ashes Barns. We were delighted to become their Dream Team Florist. We can’t thank Ben, Sarah and all of The Ashes Barns Events Managers enough for their continued support and love!!

What is your favourite part of being a florist?

I absolutely love experimenting with colours and textures. Seeing the delight on a recipients face is awesome though!!

What is your favourite flower to work with?

The Dahlia!! – bushy, tuberous, herbaceous perennial plant native to Mexico. Just BEAUTIFUL!!!

What are your favourite trends for wedding flowers?

FOLIAGE – nothing is better than a mixture of lush foliage from around the world. Creating bridal bouquets, buttonholes and centrepieces …the texture, cool tones and heavenly fresh scent, without adding flowers amazes me!!
 

Whats the best tip or advice that you can give to couples regarding their wedding flowers

Pinterest is great for ideas, but be realistic on what you can achieve in your budget and don’t forget to utilise decorations where ever possible!!
 

What in comes to flowers, where should a bride prioritise their budget?

Their bridal bouquet, button holes and centrepieces – they will be captured on the majority of your photos!
 

At what point in the planning process should you book your florist?

We would always recommend booking your florist between 8 and 12 months before your wedding date.
 

Where do you draw your inspiration from?

Some of our favourite wedding venues are surrounded by the most gorgeous scenery (meadows, lakes, woods), we often draw our inspiration from our surroundings when we are out and about.
It goes without saying, we all love a good holiday too – whether it’s a relaxing beach holiday or a city break, you’ll often find us taking snaps of flowers, foliage and trees and then reporting our findings back to the shop as soon as we have Wi-Fi. We are little obsessed with flowers!!
If you’re looking for a wedding florist and you want to have a chat with Steph and her team, you can find their web site and contact details here.

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